We have Achieved Product Market Fit
The story of FTL as a financial edu gaming platform till now.
Foreword
It has been a busy couple of months and we have been working tirelessly to achieve product market fit. We’re happy to share that with 80000+ registered users, MGMV of INR 1,54,230, CAC of INR 53.16 and M4 retention rate of 40% we have achieved a product market fit. Morale is high as we work towards the next update of the application and are excited to share that major progress is being made on all fronts!
Highlights:
Crossed 80,000 registered users
Over the course of the previous two months, we have set up and deployed our Business Development team; who have been essential in helping us win and onboarding IIT Patna, NIT Patna, NIT Bhopal, NIT Durgapur, NIT Silchar and VIT University and 30 more institutions across the country
The FTL Finschool has started generating revenue and FTL Academy has gone live on the FTL Platform
We have acquired 48% of our users using referral programme.
Key Metrics:
FTL Platform
Active Users – 15230
Average Time Spent per User per session – 30 Minutes
Average Number of Games Played/Month : 5.61
MGMV : INR 1,54,230
FINSCHOOL Platform
GMV – INR 99,990
Average Course Price - INR 9999
Number of Active Courses - 3
Marketing
We are present across 30+ institutions all across the country.
We have a 48% referral acquisition.
We have more than 100 active campus ambassadors across the country.
We are now raising our growth money and I am inviting all of you to participate in this round. I am attaching the pitch deck for your perusal. I would love to set up an intro call with you about the same.
While we’re working towards our goals, we would love to hear your suggestions on how we can tackle our challenges and turn them into wins. Please feel free to drop your suggestions on shaaz@toroi.in
Lastly, from myself and the entire FTL team, we would like to express gratitude for all our investors who have shown immense faith and trust in us and have assisted us with making introductions, providing feedback and sharing valuable insights. Thank you to all the people who have set aside their precious time as well as resources to help us grow.
Regards,
Syed Shaaz
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